David Standen – Creative Art Director / Digital Art Director

 

The 100 Brands Project from Robin of Shoreditch on Vimeo.

Below is the breakdown of all the costs for the campaign.

Robin of Shoreditch

I heard about this a few weeks back and thought it deserved a mention. The people over at Robin of Shoreditch is an anonymous group of creatives with and idea for a cause – looking to take from the rich and give to the poor. They’re providing the Top 100 brands with an executable idea that can make a difference. What they ask for in return, is 1/10,000,000 of the value of their brand as a fee. But what is fantastic about this cause is that they then send 100% of the fee to the continued relief efforts in Haiti.

Read their blog here:

http://www.blog.robinofshoreditch.com/

Post by: David
4th May 2010
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